VISUALIZING THE SLAPPEY PLEDGE: THE THIRD EGG [VIDEO]
I WILL BE THE THIRD EGG. I will find ways to create value for customers through economical means. I realize I make the difference in a customer’s satisfaction. I will not describe things as “easy” but will instead reinforce the value of what we do in each interaction with our customers. WATCH THE VIDEO HERE: […]
VISUALIZING THE SLAPPEY PLEDGE: DO YOUR BEST
I WILL DO MY BEST. I will take pride in the quality of everything I do. I will ask myself, “Did I do my best work?” Everything I do has my signature, and I will make it excellent. WATCH THE VIDEO HERE: In the Movie Facing the Giants, the coach pushes Brock to do his […]
Three Steps To Fix IT Management for SMBs
Three Steps To Fix IT Management for SMBs Small-to-medium-sized businesses (SMBs) tend to have a more difficult time managing IT than larger enterprises. Despite being as technology dependent as larger enterprises, SMBs have tighter budgets and fewer resources to devote to IT management. This leads to a more reactive “break-fix” approach to […]
SMBs: It is Hackers v. You – Don’t Let Them Score
SMBs: It is Hackers v. You – Don’t Let Them Score Selling stolen IDs and other personal data is a lucrative trade for hackers. They are always looking for sources where vital information is stored. As a small to midsize business you store your client’s personal information, collected from different sources, on your computers and […]
BUSINESS TELECOMMUNICATION: CRITICAL CONSIDERATIONS FOR ALABAMA SMALL BUSINESSES
When it comes to choosing new small business telecommunication systems, many owners are overwhelmed by the amount of product and services in the industry today. The idea of a simple one-size-fits-all system is no longer the answer. Instead, systems have grown more complicated and require a little bit more planning before you buy. Here are […]
DOES EMAIL WORK FOR CUSTOMER SUPPORT?
Many companies are unsure of whether or not to include email support as part of their online customer service experience. Some companies feel that email takes too long to respond to or that trying to manage email from customers without dropping a ball is just too much. However, customers say that they actively look for […]
Business Trade Shows Part I: Before the Event
Going to a tradeshow for the first time? Don’t make the mistake of viewing this as a 1-2 day discreet marketing event. Instead, view your exhibit at a tradeshow as the central feature of a much longer and holistic marketing plan that builds to the event, and then culminates in the successful postshow follow up […]
Business Trade Shows Part III: After the Event
So, you made it back home from the show. You’re exhausted and work has backed up in your absence. Here is where the entire investment in the show can go down the drain. Follow-up is critical. Every one of those prospects need to have follow-up. Lots of it. One contact isn’t going to be enough. […]
FILLING IN THE GAPS IN YOUR COMMUNICATION TECHNOLOGY
If you’re looking for a way to up your game and change the way you communicate with your customers, you may be thinking that you just need to fill the gaps in your communication technology without scrapping the whole system. The good news is that there are plenty of ways to update parts of your […]
Things to consider before switching to the Cloud
Things to consider before switching to the Cloud More and more businesses are switching to the Cloud to store their data and rightly so. The Cloud offers numerous benefits over the traditional, physical on site server. For example, Anytime, anywhere access to your data: Information in the Cloud can be accessed from anywhere using an […]